Schedule
Overall Schedule
| Time | Description |
| 9 - 10 | Registration, Breakfast, iPhone SDK setups for iPhone beginner track |
| 10 - 11 | Opening Keynote - Mike Mettler (Admob) - Monetization & Social Media |
| 11-11:45 | Breakout 1 - see below for each track's sessions |
| 11:45 - 12:30 | Breakout 2 - see below for each track's sessions |
| 12:30 - 1:15 | Breakout 3 - see below for each track's sessions |
| 1:15 - 2:30 | Lunch |
| 2:30 - 3:15 | Breakout 4 - see below for each track's sessions |
| 3:15 - 4 | Breakout 5 - see below for each track's sessions |
| 4 - 5 | mobileX pitch contest |
| 5 - 6 | Closing Keynote - Noah Kagan - Making Money in Mobile - It's not just the iPhone |
Breakout Session Tracks & Schedules
The majority of the conference will be spent in breakout sessions. There will be different types of breakout sessions that we'll call 'Tracks'. The names and schedules of the individual tracks are as follows:
iPhone Beginner
For eager developers wanting to get their hands dirty with iPhone development. Please bring your macbook with the iPhone SDK already downloaded or show up during breakfast to get the SDK loaded on your machine. We will have several flash drives with the SDK on them and will help you get set up.
| Time | Speaker | Topic |
| 11-11:45 | Justin Raney (APAX Software) | Setup Development Environments, Getting to know XCode, Hello World App |
| 11:45 - 12:30 | Justin Raney (APAX Software) | Learning the Basics Lecture |
| 12:30 - 1:15 | Justin Raney (APAX Software) | Navigation Controls, Table Views |
| 2:30 - 3:15 | Justin Raney (APAX Software) | Working with Basic Data Sources (XML) |
| 3:15 - 4pm | Justin Raney (APAX Software) | Quick Introduction to WebViews, MapViews, GPS, Accelerometer |
Entrepreneur/Investor
This track will cover problems that entrepreneurs face specifically in the mobile market as well as what trends are emerging that would make sense for an investor to invest their money in, and a future entrepreneur to invest their time.
| Time | Speaker | Topic |
| 11-11:45 | James Ruffer & Chris Przybyszewski (Resolute Games) | Spectacular Failures |
| 11:45 - 12:30 | PANEL: Vic Gatto (Solidus Company), Luke Murray (Awesome Inc Experience), Jeff Heeren (NumberGarage) | Raising Money for A Mobile Startup: What Are the Options? |
| 12:30 - 1:15 | PANEL: Mike Mettler (AdCru), Nick Holland (Mobile Assassins), Noah Kagan (Gambit Payments), Jacques Woodcock (Kite Web) | Business side of launching a mobile company |
| 2:30 - 3:15 | Sam Soffes (Tasteful Works) | Successful iPhone Applications |
| 3:15 - 4pm | Nick Holland (Mobile Assassins) | What I Wish I Knew Before I Started A Mobile Gaming Company |
Technical
For attendees with an interest in the technical details of mobile platforms, and their applications. There will be iPhone specific sessions as well as sessions that explore and compare other platforms.
| Time | Speaker | Topic |
| 11-11:45 | Brendan Lim (Intridea) | Building Native iPhone and Android Apps with Javascript using Appcelerator Titanium |
| 11:45 - 12:30 | Resolute Games | Game Development |
| 12:30 - 1:15 | Sam Soffes (Tasteful Works) | Reuse Your Code with Static Libraries |
| 2:30 - 3:15 | PANEL: Brendan Lim (Intridea), Jackson Miller (Mobile Assassins), Sam Soffes (Tasteful Works) | Native App vs. Mobile Web Development |
Mobile Music
More and more of us discover, listen to, share, critique, and sometimes even record and create music with our phones every day. What do industry players and musicians alike need to be doing to take advantage of this inevitable shift to a world where CD's don't exist...This track will have sessions that explore how to leverage mobile phone technology to maximize exposure and revenue for artists and the record labels that support them.
| Time | Speaker | Topic |
| 11-11:45 | PANEL - Drew Burchfield & Kurt Nelson (Aloompa), Kevin Brown (Rockhouse Partners), Pinky Gonzales (Belmont) | How mobile will change the way you market & experience music |
| 11:45 - 12:30 | Drew Burchfield & Kurt Nelson (Aloompa) | A Pastry Chef or Chocolatier; Artist apps, and the techniques it takes to make a great creation. |
| 12:30 - 1:15 | Pinky Gonzales (Belmont) | How is mobile shaping the music industry today and tomorrow? |
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